Publishing & embedding video online

Social media​

Where possible, videos should be uploaded directly to the platform they are intended for (eg X, Facebook, Instagram, etc) rather than cross-posted (eg a YouTube link shared to X).

If you don’t have access to a relevant social media account and believe it is of interest to a general audience, it may be eligible for publication on the official UofG social media channels or on a channel belonging to a School, College, Institute or other UofG-affiliated unit.

If you’re seeking to publish your video on the main channels as part of a wider campaign, please check your plans with us in advance of production so we can advise on proper branding and compatibility with existing content strategy: ​


​Videos hosted on social media or YouTube can be embedded externally (eg in t4 pages or Moodle courses). This t4 tutorial provides guidance on how to embed video.

Policies and regulations

The University’s website and YouTube channel cannot be used in a manner that violates the law, for political campaigning, personal gain or activities not approved by the University.


All content featuring individuals submitted for the University website and/or YouTube must be accompanied by signed consent.


Contributors should be aware of our copyright policy for users of content viewed or downloaded from the University’s platforms:

"All rights, including copyright, in the content of this web site are reserved by the University. In accessing these web pages, you agree that any downloading of content is for personal, non-commercial reference only. No part of this website may be reproduced or transmitted in any form or by any means, electronic, mechanical, photocopying, recording or otherwise, unless otherwise stated, without the prior consent of the University.

Permission is granted, however, for you to print for personal reference one hard copy only of any page held on the University's central web servers."

For further details please contact the Web Team.


Users also agree to abide by the following existing IT Regulations, committees and policies.


Content creators are responsible for maintaining local archival copies of materials uploaded to the University website and/or YouTube. External Relations are not responsible for maintaining backups of your content.

Removal of content

External Relations reserves the right to remove file(s) that violate any University policies and procedures or UK law.

Promotion of content

Please be aware that the University may distribute and/or promote your content through social media platforms.